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Dispatches from the War for Cloud

The battle for cloud control today is largely being fought by AWS, Google, and Azure. Unitas’ own Francesco Paola spoke with about what this means for the future of the cloud, and how smaller players can still thrive in a world ruled by giants:


“It will be extremely challenging for smaller public cloud companies to disrupt the top three—AWS, Azure and Google—or the top five, if you include Oracle and Alibaba.

The only way that smaller public cloud providers can compete against the larger players is if they have a very focused niche offering in a specific market segment, such as the financial services or healthcare sectors.”


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