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Don't Miss A Beat. Stay Ahead in the Ad Tech Market.

The ad tech industry is experiencing rapid growth. According to market research firm Statista, digital advertising spend is projected to hit $336 billion by 2020, and Trade Desk CEO Jeff Green recently stated that he believes digital advertising will be a trillion dollar industry within the next 10 years. Capitalizing on this market opportunity requires a cloud infrastructure solution that enables low latency, fraud protection, and access to an ecosystem of digital advertising buyers and sellers. That’s where we come in.

Unitas + Equinix can help you stay ahead of the curve. Read more below.

Stay Competitive In An Ever-Changing Landscape

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Mitigate Fraud

Ad fraud cost companies an estimated $19 billion in 2018. Fraudulent publishers spoof inventory and disappear. Scammers also create fake websites with high user counts through bot activity. These actions drive false data and bid pricing. 

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Achieve Cost-Effectiveness

Fraud and duplication issues create the need to significantly overbuild infrastructure environments to compensate. This drives up costs, creating a scale gap between the ad tech community and industry giants Google and Facebook. 

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Reduce Duplication

Fraud and duplication issues create the need to significantly overbuild infrastructure environments to compensate. This drives up costs, creating a scale gap between the ad tech community and industry giants Google and Facebook. 

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Sync IDs

With today's decentralized ID synchronization, anonymized IDs, a more competitive cost approach can be brought to the industry. 

Reduce Latency + Increase Proximity

Learn more about our solution benefits and features by downloading the solution brief below. 

 

Ad Tech Industry Leader Saves 50%

Read our customer success story and find out how our solution enables flexibility and savings for ad tech companies. 

 

Solution Benefits

RELIABILITY

Improved network performance and environment reliability across the bid cycle. 

LOW LATENCY

Guaranteed reduced latency through layer 2 connections to over 200 endpoints globally.

ID SYNC

Help with ID synchronization through common ID table.

END-TO-END

Fully managed end-to-end network, compute, and storage environments within the ecosystem with established Trust Zones.

MANAGEMENT

Managed QoS between bid partners to reduce the need for duplication and mitigate fraudulent bid requests.

CONNECTIVITY

Private connectivity VPC on-ramps into Public Cloud providers (AWS, Azure).

Ad Tech Ecosystem

Our ad tech ecosystem operates as a private, layer 2 network connecting trading partners, technology partners, and cloud services across regions and data centers. It allows each partner to enable direct peering with the other participants, creating a direct, low-latency path between their respective infrastructure. Our solution can be deployed in 200 global data centers and connect to all major public cloud providers.

Learn more about the tools we use to manage and monitor our clients' environments.

Contact us for more information:​

+1 213.785.6200

inquiries@unitasglobal.com